For doing some mass films back to back, mega hero Ram Charan has lost huge market in the USA where there are a lot of educated professionals watch only films that are anti-mass. But he has built a fort for himself by doing movies like Dhruva and Rangasthalam very carefully.
Even though Charan is slowly constructing his USA base quite well, this time he got another big beating in the form of Vinaya Vidheya Rama which blasted his fort to ground. This Boyapati directorial has today created a record in the USA with its premieres as it failed to beat the numbers created by Charan's previous films like Bruce Lee.
While the likes of Bruce Lee and Dhruva made $ 280K+ and $ 230K+ from the premiere shows, thanks to Vinaya Vidheya Rama's trailer, now the premiere collection has fallen through $180K from the USA box office. This shows that overseas audience is not interested in the routine masala film.
Fact is that the film is going to end up as a record disaster for Charan in the overseas. And then, the mega hero has to work much hard next time to win the confidence of this area's audiences.