ITC Brings Coconut Cola To Counter Coca Cola!

Article by Satya Published on: 1:45 pm, 3 July 2026

ITC has launched a premium sugar free Coconut Cola, stepping into the growing soft drink market to compete with industry giants Coca-Cola and PepsiCo. The new beverage combines the taste of cola with a hint of coconut and targets health conscious consumers looking for low sugar alternatives. The launch marks ITC’s latest move to strengthen its presence in the beverages segment.

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