Contrary to rumours, the satellite rights of Mahanati are yet to be sold. Leading entertainment channels Gemini TV, Maa TV and Zee are vying up for the film's TV rights. A few reports had indicated that the TV rights have fetched Rs 11 Crore. However, it is reliably learnt that there is no truth in it. The talks are going on and the deal value is also not yet finalized.
Producers are reportedly quoting 18 to 19 Crore only from the TV rights. On the other hand, Amazon Prime and Yupp TV are also quoting big figures to bag the rights of this epic.
Billed to be the biopic of legendary actress Savitri, the film features Keerthy Suresh, Dulquer Salmaan, Vijay Deverakonda, Samantha, Mohan Babu, Prakash Raj, Krish in pivotal roles.
Made in Telugu and dubbed into Tamil, Malayalam, the film earned rave reviews from critics, audiences alike. The film turned out to be a money spinner at the BO. Especially, in the US, the film is doing very well.
Amidst this, the film's producers Swapna and Priyanka are planning to cash in on the film's craze from the TV rights.