Vyjayanthi Movies, the production house named by Legendary NT Ramarao himself gave several blockbusters to the industry. Vyjayanthi is known for its big ticket Star films and have delivered many commercial blockbusters.
They have given biggest hits in careers of stars, resurrected careers of many struggling heroes, and even introduced many heroes. But in every instance, Aswini Dutt always trusted commercial cinema and was highly successful.
But once Dutt passed the bastion to his daughters – Swapna Dutt and Priyanka Dutt. The whole outlook of the production house has changed. While they continue to deliver hits, these days the formula is changed.
They are more into content driven films where story is the king. Like this, they delivered blockbusters like Yevade Subrahmanyam, Mahanati, Jathiratnalu, and now Sita Ramam (on the way). None of these films have stars in their ranks and only banked on good scripts. This is Vyjayanthi Movies 2.0.
This post was last modified on 7 August 2022 4:43 pm
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