PVR Inox Sets A Very Big Target

India’s leading multiplex chain, PVR Inox, is planning to add 200 more screens in the next two years, thereby ending up with a total screen count of 2,000 across the country. The company’s Executive Director, Sanjeev Kumar Bijli, said in a recent interview that a whopping Rs 400 crore will be invested to achieve this feat. The multiplex’s main focus is on the South market, and it recently opened 4 new screens in Hyderabad.

Sanjeev Kumar Bijli revealed that PVR Inox will drastically expand its operations in small cities and towns on par with top-tier cities. While the plan was to launch 100 new screens in the current financial year, 20 of them were already open to the public between April and June.

Out of the 100 screens, 40 will be opened in Hyderabad, Bengaluru, Hubli, and a few other southern cities. The rest of the screens will be coming up in cities like Mumbai, Delhi, Gurugram, Siliguri, Jabalpur, Leh, and Gangtok. PVR Inox management plans to add 20 percent of the new screens in small towns and 40 percent in the Southern states. Plans are currently underway to launch 80 new screens in 2026-27, with a possibility of touching 100 screens.

In Telangana, PVR Inox has a total of 114 screens, with 22 new screens being added this financial year. With Hyderabad evolving rapidly, the multiplex is trying to meet the city’s entertainment needs. The average cost of setting up a new screen is Rs.3.50 crore. As part of the Franchise Owned Company Operated (FOCO) model, PVR Inox will invest 50 percent, while the remaining amount will be invested by the local owner.