ETV is the entertainment network in Telugu states that has a homely connection with the audiences. Being the first Telugu satellite channel, the Eenadu ETV network impressed the audiences for over three decades with different kinds of content.
With ETV Win, they are now rewriting the rules of Telugu OTT space and emerging as the strongest OTT network in Telugu. Now, they are planning to revive their satellite business network.
If the reports are believed to be true, ETV plans to buy the rights for two crazy projects, featuring big stars in the lead role. While NTR’s Devara which was released in 2024 was not sold to any satellite channel yet, ETV seems to be showing interest in the same.
Additionally, Pawan Kalyan’s OG is another movie which remained unsold and if everything goes well, the film might also be picked by ETV.
However, there is another side to this story that these films are being sold for a low price and it is why ETV is showing interest to grab them. Usually, there would be a huge competition for these two films since they became big hits.
ETV usually dont step in and throw competition to other channels but with time passing by, the makers of these films have no offers in hand and ETV alone is willing to take up the deal.
If the ETV network grabs the two films, it will surely be a gamechanger for them as it could drive some more viewership to their channel.
This post was last modified on 26 May 2026 10:08 pm
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