Four Directors Working For Aha?

But then, there are rumours that Aha failed to pick content fastly because all the bosses who are running the OTT are from Mumbai, who don’t have a proper understanding of Telugu sensibilities.

Understanding that content grabbing should be done by someone who knows the pulse of Telugu audiences well, Allu Arvind is said to have employed four directors as consultants now.

While he has Nandini Reddy and Vasu Varma earlier, now Vamsi Paidipally, Chandra Siddharth and VI Anand are said to have joined the team as a consultant creative heads. But then, Vasu Varma is said to be not interested in this team and he is rumoured to have walked out.

Whatever it may, one wonders if all these directors could pick right scripts for Aha, supervise the production of those web series post the lockdown and get hands full content for the OTT channel is the real thing that matters. As all these directors are known for taking huge time to wrap their own films, one wonders what good they will do for Allu Arvind.