Love Story Effect: Aha Cashes On #ChaySam Trend

With Sekhar Kammula’s Love Story hitting cinemas, the buzz around the film has increased a lot with people searching for reviews, public talk and the film’s promotional videos on the net. But the major surprise has come from the Telugu OTT platform Aha that tried to cash on the super trending subject.

Along with Love Story, it is hero Naga Chaitanya’s personal life that is getting trended all throughout as there are rumours from a long time about his rifts with wife, star heroine Samantha.

While everyone is discussing this, Aha has stunned them by dropping a video from Samantha’s talk show Sam Jam that featured on Aha months ago. They have released the Chay-Sam episode video on their YouTube channel, thereby stunning everyone.

Before realising that Aha has streamed an old video by not looking at the thumbnail properly, many even felt that maybe a special Love Story interview of ChaySam has come out. However, it is just a best of Sam Jam video, released on Love Story release day, in a quite clever move by Aha. No doubt, whoever has got the idea, is now getting appreciation for their ‘timing’.

X