Allu Arjun Continues His Brand Building

Icon Star Allu Arjun is basking in the glory of Pushpa’s humongous success, but actually for the film to score such a stupendous and roaring blockbuster he worked a lot.

Not just some hard work for the role of Pushpa Raj, but the way he has built his own brand to make it big in the world is really amazing.

Before the release of Pushpa, Allu Arjun started promoting various young heroes by attending various pre-release and audio events. He has also attended the pre-release of Balayya’s Akhanda and made it quite big there by saying Jai Balayya.

Continuing the trend even after Pushpa scored a smashing success that fetched the producer huge profits, Allu Arjun could be now seen promoting Dil Raju’s brother’s son Ashish Reddy who is debuting with the movie Rowdy Boys.

The way Allu Arjun is helping these small films reach a maximum of the audience by promoting them big time is actually a good sign.

Though many big stars used to do that earlier, the Icon Star is continuously repeating that process which is not helping those small films but also growing his own image in a big way. Surely he is rising up to the occasion and on the way to becoming that numero uno star of the industry. Good job Bunny!