​Major’s Strategy Didn’t Work Out For Charlie!

Talented Kannada actor Rakshit Shetty rose to stardom with movies like Ulidavaru Kandante, Kirrik Party, and Avane Srimannarayana. Recently, he came up with his latest outing, 777 Charlie.

Rakshit has been promoting this film extensively for the last few weeks. Just like Adivi Sesh’s Major, even this film had its paid premieres across multiple cities in the country.

Rakshit went a step ahead and held 100 premiere shows across Karnataka.

This paid-premieres strategy helped Major in getting good collections, but the same strategy failed for 777 Charlie.

Even after extensive promotions and paid premieres, the film failed to grab people’s attention. Viewers who watched the film loved it, but even the positive word of mouth is not creating any buzz.

Especially the film ended up as a big flop in Telugu. Rana Daggubati distributed the film in Telugu, but still, it couldn’t manage to collect big in theatres.

777 Charlie explores the relationship between a man and a dog. It is directed by Kiranraj K.