Icon star Allu Arjun scored a massive success with Pushpa 2: The Rule. The film elevated his image as an actor across pan-India. The promotions of Pushpa 2 were mounted on a grand scale such that the entire nation was in awe of the film. However, the subsequent tragedy and controversy surrounding the actor and the movie pulled the actor down. However, for his next films, Allu Arjun wants to take things through an official channel.
All this while, many people used to divulge the details of Allu Arjun’s projects. Either officially or unofficially, there are many people who used to talk about the actor’s films. But now, Allu Arjun wants to build a culture of having an official spokesperson who will do the talking on the behalf of Allu Arjun.
The spokesperson will be revealing the details of Allu Arjun’s upcoming projects and also be the point of contact for communication. Most likely, from March, this will come into existence. Producer Bunny Vas who is a close quarter of Allu Arjun and Geetha Arts revealed this during the promotions of Thandel.
Allu Arjun will next be seen in Trivikram Srinivas’ project and the pre-production work is actively taking place. The details of the film will be out in March officially.
It is clear that Allu Arjun is focusing on moulding himself into a brand and he wants to keep things clear and perfect. Probably, Allu Arjun will be the first hero to hop on to this culture and we have to see how this works out.
Tags Allu Arjun