How Did Allu Aravind Become The Pioneer Of The Telugu OTT?

Telugu streaming app ‘Aha’ is racing ahead with a huge number of subscriptions, from the past 4 months. The streaming app has been delivering good & bad content equally, but the they are able to keep their viewers entertained, says the popularity of the app among the Telugu states.

The other day, Stylish Star Allu Arjun said that he has brought Successful Directors Sukumar, Vamshi Paidipally, Harish Shankar & Surender Reddy on board with ‘Aha’ and he added that his father Allu Aravind has become the ‘Father of OTT Industry’.

Well, if we look into the journey of ‘Aha’, this network was supposed to start shooting for more than 20 shows from March 2020 & then the COVID hit the world. All the shootings were stalled & no new content was produced. However, Ace Producer Aravind along with his team made smart moves & acquired a lot of Independent films & Dubbed many Successful films from other languages into Telugu.

When the other platforms like Netflix, Amazon & Hotstar were concentrating on only Mainstream films, ‘Aha’ became a one stop destination for all the indie filmmakers. That is the reason why a new platform like ‘Aha’, which is limited only to Telugu language, was able to get more than 6 Million downloads in less than 10 months, which is indeed a rare-feat, which makes Allu Aravind & Aha the ‘Pioneer of Telugu OTT’.