Glimpse: Rowdy.. Bigger Than Monster!

Vijay Deverakonda is set to return in a raw and intense avatar as Rowdy Janardhana in his upcoming film. The violent drama is directed by Ravikiran Kola of Raja Vaaru Rani Gaaru fame and is produced by Dil Raju under the SVC banner. Planned as a Pan India release, the film is scheduled to hit theatres in December 2026.

The title glimpse was launched today in Hyderabad amid loud cheers from fans. Releasing a glimpse almost a year in advance clearly shows the makers are planning a long and aggressive promotional campaign. The video focuses mainly on introducing the central character without revealing too much visually. With major portions of the shoot still pending, the team has chosen to keep the mystery intact.

The story is set in a village called Kalingapatnam, a place that appears to be ruled by brutality and fear. The town is filled with people known as rowdies, though they are not criminals by nature. Their surname itself is Rowdy. Among them rises Janardhana, played by Vijay Deverakonda, a young man who teaches the true meaning of violence through bloodshed. He does not hesitate to cut down anyone who stands in his way. Behind this terrifying nature lies a painful childhood filled with darkness. The anger born from his early experiences slowly turns him into a monster. Who Rowdy Janardhana truly is and what drives him towards such destruction will be revealed only when the film releases next year.

The visuals in the teaser are extremely intense. Christo Xavier’s background score perfectly matches the dark mood of the story. None of the supporting cast has been revealed yet, including Keerthy Suresh who plays the female lead. Despite the setback with Kingdom, Vijay Deverakonda is once again betting on a similar genre and is clearly putting in serious effort to score a strong comeback. His transformed physique, sharp moustache, and distinct slang have already impressed fans.

However, the use of a controversial abusive word in the glimpse has raised eyebrows once again. It remains to be seen how social media reacts to this choice in the coming days.