Pics: Mega Daughter Brings Glam To Traditional Saree

Niharika Konidela is trending right now as she gears up for her production house Pink Elephant’s upcoming film Rakasa, which is set to release this Friday. As a producer, she is leaving no stone unturned, actively promoting the film along with lead actors Sangeeth Shobhan and Nayan Sarika. She has been traveling across Telangana and Andhra Pradesh, attending events, interviews, and appearing on OTT and TV shows to create strong buzz around the release.

In her latest look, Niharika is seen in a soft, floral printed saree that gives a fresh and elegant vibe. The saree features light pastel shades with delicate flower patterns spread across the fabric, giving it a calm and graceful feel. She paired it with a stylish sleeveless blouse that has a bold low-neck design and sheer detailing around the neckline, adding a modern and slightly glamorous touch to the traditional outfit. The saree is draped neatly, and her minimal accessories along with soft makeup complete the look beautifully.

Along with promotions, she also announced another project as a producer with her brother Varun Tej. The grand launch of Bhari was attended by her uncle and Andhra Pradesh Deputy CM Pawan Kalyan, who gave the first clap. The camera was switched on by producer Naveen Yerneni, while the script was handed over by director Merlapaka Gandhi and producer Rajeev Reddy Yeduguru. This launch marks another step in her journey as a producer, balancing both promotions and new beginnings.