Right from its launch, Telugu language’s first OTT platform, Aha had a different approach in this streaming business. Their main motto is to provide Telugu content even though it is borrowed from other language and they succeeded in it to an extent.
And now Aha is taking a new path in promoting their new releases on its platform. Telugu cinema’s first zombie genre film ‘Zombie Reddy’ is getting ready for streaming on Aha from March 26th.
To attract the viewers and people who haven’t watched ‘Zombie Reddy’ in theatres, Aha is doing unprecedented promotions. But these promotions are not the usual online stuff we see on our phones and laptops. Aha is doing heavy offline promotions for ‘Zombie Reddy’ and that’s seriously a big deal.
Many may wonder Aha doesn’t need to do offline promotions, but they still want to give their best shot for new releases on its platform.
Aha is setting up a bar probably for itself.
This post was last modified on 23 March 2021 3:16 pm
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